Skip to main content

Sponsored Listing – Custom Creative

Show ads to customers before they make an in-app purchase. Sponsored Listings can be improved with custom creative and special offers to increase engagement.

See it in action

Custom Creative enhances Sponsored Listing campaigns by showcasing tailored imagery designed for your brand’s marketing goals.

Sponsored Listing – Custom Creative

Visual
• File format: Static image PNG, JPEG, GIF, WEBP
• File size: > 5MB
• Visual size: 2880 x 2304
• Viewable area: 2880 x 1283 
• Dotted lines indicate viewable area.

Offer flag
• Avoid placing important information or logos in the top 25% of the image
• Avoid red backgrounds to maintain contrast with the offer flag
• Offer flag copy: 30 characters max
• Offer flag colour: Red #EC0000
(offer flag colour is not customisable)

Universal creative guidelines, best practices, and policy

These creative do’s and don’ts apply across all surfaces.

Please familiarise yourself with these guidelines to streamline the creative process and avoid potential delays. Unique requirements for each individual format can be found on those formats’ respective pages.

Sponsored Listing – Custom Creative | Best practices

• Use imagery with a clear focal point
• Feature meal-specific or time-specific imagery: breakfast items at breakfast, lunch items for lunch
• Showcase 2–3 items for best results
• Limit text on the image

Some products might not be available in your market. Check with your Uber representative.

Ready to advertise on Uber?

Mobility + Delivery ad specs                  Creative guidelines                  Policy