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Upfront Fares, explained

Learn how Upfront Fares are calculated, what new info you’ll get, and how they can help you earn more consistently throughout the day.

Why the move to Upfront Fares?

Because every trip should be your call. You’ll get more visibility and control over your earnings.

You’ll get extra info about each trip upfront so you can decide which rides are worth your time.

Upfront Fares adjust to what’s happening in real time to help you find more steady earning opportunities.

How are Upfront Fares calculated?

While most platforms are still calculating fares per minute and mile, at Uber, we know there’s more to a trip than its length and distance. So we built the technology to make it happen.

When calculating Upfront Fares, we take 3 key categories into account: details, demand, and data.

Trip details

The basic details of a trip will always factor into how Upfront Fares are calculated. These include:

  • Estimated trip length

  • Estimated trip duration

  • Pickup location

  • Dropoff location

Real-time demand

How much you can make is impacted by the current demand in your area. These include:

  • Surge pricing

  • How busy is it in your area

  • How busy is it at the destination

  • How likely are you to get another trip quickly

  • Traffic

Historic data

Key earnings trends and data help to create more accurate predictions. These include:

  • Areas with high and low demand

  • Areas with high and low earnings

  • Estimated demand at locations

  • Estimated demand at various times throughout the day

What you’ll see upfront

Make informed decisions about which rides you accept.

How much you’ll make, including surge pricing

Where you’ll go

Time and distance to pickup location

Time and distance to drop off location

Upfront Fares can be higher or lower than the pricing based on fixed time and distance rates. Why is this?

To create more consistent earning opportunities for everyone in the same area. We look at conditions by the second to make sure every offer you get is just as good as the ones you miss.

When changes happen

Technology can only predict so much. When unexpected traffic, construction, or extended wait times happen, you’ll get an automatic fare adjustment to help make it right.

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