We are excited to share that we helped move tens of thousands of people in Lexington during Breeders’ Cup 2015. As an official partner of the Cup, we were proud to be part of the massive logistical task of moving the over 50,000 fans in attendance.

Read on to learn more about how Lexington moved that weekend!

WARMING UP

Interest in partnering with Uber grew as residents of Lexington learned about Uber as a way to earn income on a flexible schedule and realized there was no better time to get started than the Cup.

The number of people who signed up to drive with Uber during the two months leading up to Breeders’ Cup was more than double the number that signed up during the previous month.

Meet two of our partners, Shalon and Alberta! Interested in driving with Uber? Click here to learn more.

STARTING GATE

Downloads of the Uber application more than doubled during the week of the Breeders’ Cup as residents of and visitors to Lexington turned to their smartphones for reliable and convenient rides.

BACKSTRETCH

Enough Uber driver-partners were active and ready to take trips in Lexington before the final race concluded to circle the track two times, ready to move thousands of riders on demand.

HOMESTRETCH

Uber data clearly shows the moments after the big race, the number of people opening the Uber app quadrupled and riders raced to get to their next destinations.

FINISH LINE

Even with the massive increase in rider demand the Breeders’ Cup spurred (along with Halloween and a home football game in Lexington), the median ETA in the city remained 4.1 minutes – only twice as long as the record set in the Classic Race on Saturday!

All in all, Uber riders traveled an incredible equivalent of more than 14,000 times around Keeneland’s horse track during the Breeders’ Cup. That’s what we call a Grand Slam!

Didn’t get a chance to try Uber during the Breeders’ Cup? Saddle up and enter promo code “GRANDSLAM” in the Uber app to get your first ride free (up to $15, valid through 1/1/15).