Pop-Tarts® is taking tasty way beyond the toaster, with the Pop-Tarts S’Mores Burrito—drooling yet? This Friday, February 24, from 8pm-10pm, lucky Pop-Tarts fans can order this crazy good creation for FREE, exclusively through the UberEATS app.

Each free order comes with a Pop-Tarts S’Mores Burrito—Frosted S’mores Pop-Tarts layered with torched, gooey marshmallows and chocolate, rolled in a fresh, sweet crepe, and served with strawberry and kiwi salsa, frosting “sour cream,” and instructions for how to perfectly warm up in your microwave—the perfect late night treat.

How to order your FREE Pop-Tarts® Burrito:

  1. Starting at 8pm, open your UberEATS app on campus at New York University, Columbia University, Brooklyn College, Fordham University, St. John’s University, or Hofstra University
  2. Select “Pop-Tarts Cafe” from the restaurant page, order your Pop-Tarts S’Mores Burrito from the special menu and prepare your taste buds. The entire experience is free—enter code POPTARTSEATS for free delivery.
  3. Track your burrito in real time through the app
  4. Share your crazy good treat with hashtag #PopTartsCafe

If you miss out tonight, head to the pop-up Pop-Tarts Café in Times Square and check out their entire crazy good menu. The café is only open until Sunday, February 26, so get there quick.


Demand will be high and availability limited. Free Pop-Tarts® S’Mores Burritos will only be available to order when you open your app on campus of New York University, Columbia University, Brooklyn College, Fordham University, St. John’s University, or Hofstra University. Free Pop-Tarts S’Mores Burritos are available on a first-come, first-served basis. T&Cs apply: One Pop-Tarts S’Mores Burrito per UberEATS account will be free, subject to availability. Promotion open to UberEATS account holders, who must be 18+, on Friday, February 24, 2017 between 8pm-10pm, or until supplies last.