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Homepage Billboard

Display your brand or promotion prominently on the Uber Eats home feed. Homepage Billboards are available in both Full width and Split width versions.

See it in action

Homepage Billboards appear as a banner on the Uber Eats home feed.

Homepage Billboard | Full width

Visual
• File format: Static image PNG, JPG
• Visual size: 960 x 408px
• Safe space: Right 15%will not be overlapped by text.
• Padding: 44px, legal text is allowed in this area, but not recommended.

Copy
• Headline: 75 characters max continuous or 35 characters per line, max 3 lines
• Text can be white or black
• Body copy: 35 characters max
• CTA: 35 characters max

Ad tag
A small graphic added automatically by Uber

Homepage Billboard | Split width

Visual
• File format: Static image PNG, JPG
• Visual size: 336 x 408px
• Padding: 44px, legal text is allowed in this area, but not recommended.
• A background color must be chosen from the options below

Copy
• Headline: 55 characters max continuous or 23 chars per line, max 3 lines
• Body copy: 22 characters max
• CTA: 20 characters max

Ad tag
A small graphic added automatically by Uber

Background color options:
Split width Homepage Billboard are available with the following background colors

Universal creative guidelines, best practices, and policy

These creative do’s and don'ts apply across all surfaces.

Please familiarize yourself with these guidelines to streamline the creative process and avoid potential delays. Unique requirements for each individual format can be found on those formats’ respective pages.

Homepage Billboard | Best practices


• Focus copy on offer promo over branding.
• Keep in mind that the background image brightness will be reduced to 40% in full width for legibility.

Some products may not be available in your market. Check with your Uber representative.

Ready to advertise on Uber?

Mobility + Delivery ad specs                  Creative guidelines                  Policy