I’m delighted to announce Susan Anderson is taking on an expanding leadership role to include Uber’s rides businesses across North Asia, adding to her existing portfolio of Australia and New Zealand.

As Regional General Manager, ANZ and North Asia, Susan will now be responsible for serving riders and drivers and unlocking further growth in Japan, South Korea, Taiwan and Hong Kong.

North Asia is strategic priority and hub of innovation for Uber as the region embraces safe, reliable transportation options that incorporate technology. We are partnering with cities on a range of products and services, and the region is at the forefront of our global push to bring taxis onto the platform with the help of world class technology.

Over the last two years Susan has successfully grown our rides offering in Australia and New Zealand ensuring full regulatory compliance, an exceptional bench of diverse leaders and a clear competitive advantage anchored to products tailored to the Australian market and an ambitious expansion to 51 new cities.  She is uniquely placed to take on this new challenge.

Prior to joining Uber, Susan had operational and leadership roles at Bain & Company and Amazon.

“I’m thrilled to bring the best of Uber to North Asia to help unlock the potential in the region,” said Susan Anderson, Regional General Manager, ANZ and North Asia. “By listening to governments, our partners and the transport community, I’m looking forward to serving the riders and drivers who rely on Uber every day,”        

Australia and New Zealand have embraced ridesharing and Uber like few other countries. Both are a source of product innovation for Uber and are home to its most forward looking technologies and partnerships, like Uber Elevate. Alongside her strong local teams, Susan will bring her experience, enthusiasm and expertise to North Asia and the many still untapped opportunities there.