Consumer Strategy & Operations Manager
About the Role
Help us make Uber One unmissable.
Uber One is Uber’s membership program - designed to bring the best of Rides and Eats to our most loyal customers across Australia and New Zealand. From cash back on trips to free delivery and exclusive benefits on food delivery, grocery and retail, we’re building the most valuable and enjoyable membership in market.
We’re looking for an Engagement Manager to join our Consumer Strategy & Operations team, sitting within the Membership squad. This role will focus on deepening Uber One member engagement, driving repeat behaviour, and strengthening retention across the lifecycle.
You will use consumer insights to help set the strategy and work with team members in our Merchant, Marketing, and Marketplace teams to execute initiatives and bring the strategy to life. You will have end-to-end ownership of key initiatives including data analysis, solution design and execution. Your scope will be to engage users through continuous campaign experimentation, requiring you to build a strong foundational understanding of our systems and a desire to push the boundaries with the campaigns that we take to market.
In addition, this role will own several high-visibility monthly governance and reporting processes - translating complex performance data into clear, structured narratives for senior stakeholders. You will be responsible for monitoring key engagement, retention and member health metrics, identifying risks and opportunities, and ensuring leadership has a crisp understanding of performance drivers and recommended actions.
We are looking for a strong problem solver who is excited to both grapple with strategic questions and roll up their sleeves to get things done. Member engagement is an extremely cross-functional area, so collaboration, communication and initiative are key to success in the role.
The Impact You'll Have
- Design, execute and optimise engagement and retention campaigns: translate data insights into actionable and effective campaigns. This includes designing new campaign concepts, segmenting audiences, creating messaging, deploying campaigns, and reporting results
- Partner closely with cross-functional teams (in particular merchant & marketing teams) to design and execute on a breadth of campaigns end to end, ranging from in-app incentives to in-person activations
- Tailor strategies by customer segment: Employ quantitative and qualitative research tools to develop/refine customer segmentation and build tailored strategies by segment
- Understand consumer needs and pain points, and seek ways to address them through our product/offering
- Refresh and deliver key reporting to senior cross-functional stakeholders, updating them on the performance of the Membership program against key metrics.
- Update our central forecasting on a monthly basis and communicate this with a range of stakeholders.
The Experience You'll Bring
- Quantitative degree and 3+ years of solid operational and analytical experience gained in a tech company, management consulting, finance, or consumer growth experience in a fast-paced environment
- Customer-centric thinking and a continuous improvement mindset, exposure to consumer businesses a bonus
- Problem solving - the ability to break down ambiguous problems by applying structure and using data-driven insights to solve them
- Analytics - experience dealing with complex data sets using excel/google sheets (SQL a plus but not required), deriving insights, checking against what you see in the real world and synthesising recommendations
- Project ownership and delivery - demonstrated ability to work closely with cross-functional teams, manage stakeholders effectively in an ever-changing, rapid growth environment, and coordinate, plan and prioritise tasks across multiple projects
Bonus Points
- Advanced proficiency in Excel/Google Sheets and basic competence in SQL (or strong willingness to learn)
- Experience with running incentives and promotional campaigns, including A/B testing, messaging, and post-campaign analysis
- Ability to thrive in a fast-paced environment
- Strong business judgement and critical thinking skills, with the ability to use data to quickly develop strategies and make decisions
- Familiarity and passion for data-driven digital marketing, customer marketing and retention
Uber's mission is to reimagine the way the world moves for the better. Here, bold ideas create real-world impact, challenges drive growth, and speed fuelds progress. What moves us, moves the world - let’s move it forward, together.
Offices continue to be central to collaboration and Uber's cultural identity. Unless formally approved to work fully remotely, Uber expects employees to spend at least half of their work time in their assigned office. For certain roles, such as those based at green-light hubs, employees are expected to be in-office for 100% of their time. Please speak with your recruiter to better understand in-office expectations for this role.
*Accommodations may be available based on religious and/or medical conditions, or as required by applicable law. To request an accommodation, please reach out to accommodations@uber.com.
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Uber is proud to be an equal opportunity workplace. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, Veteran Status, or any other characteristic protected by law.
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