We’re launching Reach the Beach, a new limited-time initiative designed to help Kiwis summon forgotten summer essentials to the sand at select city beach locations across Auckland, Wellington and Christchurch.

Available for two days this Valentine’s Day (Friday February 14 and Saturday February 15), Uber Eats will help forgetful locals summon almost, almost anything to sandy locations across the North and South Islands.

The initiative was inspired by fresh research* which shows that while almost 8 in 10 (79%) Kiwis say they love the beach it often comes with an all too familiar problem: what to pack. Over half of surveyed Kiwis (52%) reported having left food and drinks at home because carrying them was too much of a hassle, with nearly two-thirds (64%) saying they have had a snack or beach essentials ‘emergency’. What’s more, one in six people (17%) said they would rather go hungry than leave their perfect beach spot.

We’ve enlisted local beach icon and former supermodel Rachel Hunter, who is back on home sand to relax with family and friends and promote beachside convenience as the official ambassador of the Reach the Beach initiative. 

“Some of the biggest moments of my life have happened at the beach – from being scouted on Milford Beach to shooting a Sports Illustrated cover on the sand,” says Hunter.

 “For me, the outdoor Kiwi lifestyle is all about enjoying moments with family and friends and making the most of our country’s stunning beaches. It’s great to know that even with busy lives, when we finally make it to the beach and realise we’ve forgotten an essential – whether it’s a snack, a magazine, some sunscreen or a mid-day ice block – there’s no need to worry. That’s the beauty of Uber Eats delivering right to the sand.”

Throughout the weekend, Uber Eats will also offer a $0 Delivery Fee on orders over $20 (excl. Fees)* from participating stores to select city beaches in Auckland, Wellington, and Christchurch, as well as a host of towns with recognised “beaches” across New Zealand.

Interestingly, the research commissioned by Uber Eats found just under one in two kiwis (47%) believed that a coastline wasn’t essential for a location to qualify as a beach, but the majority agreed it must have sand (83%), with sea water (69%) and waves (56%) as the other key determining factors of a beach.**

While people have different definitions of a beach, the Reach the Beach campaign is about making summer that little bit simpler by bringing convenience straight to where 1 in 4 Kiwis plan to be this Valentine’s Day – at the beach.

“We’ve all had those moments – running out of snacks, forgetting the bottled water, or not wanting to leave the sand for a milkshake. With extended delivery areas to take in sandy city locations and $0 Delivery Fees on orders over $20** from participating stores at key central beaches across Auckland, Wellington and Christchurch, and in a host of coastal towns this weekend, all you’ll have to worry about this Valentine’s weekend is getting yourself to the beach and making sure any packaging is popped in the bin or taken home with you,” says General Manager of Uber Eats New Zealand Andy Bowie.

Rachel Hunter is also planning to make her way to Mission Bay, Auckland on Saturday 15 February*** to drop off summer essentials available on the Uber Eats platform to beachgoers. Head down and grab yours while they last!

How to get Uber Eats Reach the Beach delivery:

  1. Open the Uber Eats app and go to ‘Promotions’ under the account tab.
  2. Apply the discount code ‘REACH2BEACH’ to activate the offer (this can be applied from anywhere in NZ but is redeemable only on eligible orders from central city beaches and coastal towns where Uber Eats operates).
  3. Enter your beach location as the delivery address and select from one of the thousands of participating merchants (you will see whether it is an eligible merchant ahead of checkout but please note alcohol deliveries are excluded).
  4. Select your items totalling over $20 (exc. Fees), place your order, and relax while they’re delivered to the beach.
  5. To ensure a smooth delivery, drop the pin in a clear, accessible spot near the road and include helpful instructions in the delivery notes to arrange a smooth handover (e.g. “Meet me at the entrance to the beach, I’m in a red hat”). If needed, the delivery person will contact you for clarification so please keep your phone close. 

Other information:

  • A $20 minimum spend is required to enjoy the $0 Delivery Fee. However, a Service Fee applies and small order fees or other applicable charges may also apply, depending on your order.
  • Kiwis can get the summer deal in select central beaches across Auckland, Wellington and Christchurch, offering a $0 Delivery Fee from 14-15 February. The $0 Delivery Fee will also apply to coastal beach towns across the country, including:
    • Tauranga
    • Nelson
    • Whangarei
    • Dunedin
    • Invercargill
    • Napier-Hastings
    • Gisborne
    • New Plymouth
    • Whakatane
    • Paraparaumu
    • Timaru 

  

*Service Fee and T&Cs apply. 

**Research was conducted by Stickybeak Limited in January 2025, between 29-31 January 2025. The sample comprised 600 New Zealanders over the age of 18.

***Weather dependent.

Terms and Conditions

This offer is for $0 Delivery Fee on your orders from select merchants via the Uber Eats app, if you order at least $20 (excluding fees) (Offer). Service Fee applies to orders delivered by Uber Eats and is based on order value. An amount equal to the Delivery Fee will be deducted from your total order value as a promotion or discount at checkout. Promo code must be applied to your Uber account before order is placed. Limited to intended recipients of this email, in-app ad or push notification. Subject to stock, operating hours and availability of participating merchants in your area via the Uber Eats app. This Offer may not be valid in conjunction with certain other offers or promotions. Offer may be withdrawn at any time. Valid only in select locations in Auckland, Wellington, Christchurch, Tauranga, Nelson, Whangarei, Dunedin, Invercargill, Napier-Hastings, Gisborne, New Plymouth, Whakatane, Paraparaumu, and Timaru, New Zealand, where Uber Eats is available. Offer expires at 23:59 PM NZDT on 15th February 2025, unless withdrawn earlier.