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Sponsored Listing - Custom Creative

Serve ads to consumers before they make an in-app purchase. Sponsored Listings can be enhanced with custom creative and special offers to boost engagement.

See it in action

Custom Creative boosts Sponsored Listing campaigns by featuring bespoke imagery catered to your brand’s marketing objective.

Sponsored Listing - Custom Creative

Visual
• File format: Static image PNG, JPEG, GIF, WEBP
• File size: < 5MB
• Visual size: 2880 x 2304px
• Viewable area: 2880 x 1283px
• Dotted lines indicate viewable area

Offer flag
• A small graphic that may be applied over the image, beginning in the upper left corner and extending across based on length of text. Avoid placing important information here.
• Avoid red backgrounds to maintain contrast with the offer flag
• Offer flag copy: 30 characters max
• Offer flag color: Red #EC0000
(offer flag color is non - customizable)
• UberOne offer flag color: Gold #9F6402
(offer flag color is non - customizable)

Universal creative guidelines, best practices, and policy

These creative do’s and don'ts apply across all surfaces.

Please familiarize yourself with these guidelines to streamline the creative process and avoid potential delays. Unique requirements for each individual format can be found on those formats’ respective pages.

Sponsored Listing - Custom Creative | Best practices

• Use imagery with a clear focal point
• Feature meal-specific or time-specific imagery: breakfast items at breakfast, lunch items for lunch
• Showcase 2-3 items for best results
• Limit text on the image

Some products may not be available in your market. Check with your Uber representative.

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Mobility + Delivery ad specs                  Creative guidelines                  Policy