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Global Head of Marketing, Uber for Business

San Francisco, CA 的 Central Marketing, Marketing

At Uber, we ignite opportunity by setting the world in motion. We take on big problems to help drivers, riders, delivery partners, and eaters get moving in more than 600 cities around the world.

 

We welcome people from all backgrounds who seek the opportunity to help build a future where everyone and everything can move independently. If you have the curiosity, passion, and collaborative spirit, work with us, and let’s move the world forward, together.

About the Role

 

As the Global Head of Marketing for Uber for Business, you will envision and execute on a go-to-market, demand generation and growth strategy for Uber in the enterprise space. You will drive high-impact programs to generate demand and improve lead conversion. You will enable a growing sales team with the content, training and analytics they need to have successful sales conversations. You will craft effective launch plans including messaging and pitch. You will drive customer insights and market validation for new products.

Your performance will be measured by the growth of your product, and your ability to collaborate closely with and enhance the productivity of a high-performing cross-functional team that includes counterparts in Product, Design, Engineering, Business Development, and Operations.

What You’ll Do

  • Lead our product marketing, growth marketing, creative and marketing analytics teams that have global scope
  • Work closely with our regional marketing teams around the world to set strategy for their regions and cities, support their marketing efforts with tools and infrastructure, and take learnings from local and regional team to inform our global strategy
  • Drive smart ROI driven marketing strategy and manage growth at scale. This means recruiting the best-in-class talent, taking an analytical approach to problem solving and scaling growth through a customer-centric lens
  • Work among high-performance engineers, designers and product managers in a fast-paced, rapidly growing, hybrid technology/operations environment
  • Articulate and deliver on the strategy and vision for the brand

What You’ll Need

  • At least 10 years experience delivering highly successful b2b go-to-market, demand generation and growth strategies with your fingerprints all over them - you're extremely proud of what you've accomplished
  • BS/MS in Computer Science, Mathematics, Economics, Business or related field
  • A lead generation expert: You can devise highly effective programs to generate qualified leads for your product. You're extremely creative and can rapidly execute on your ideas
  • Excellent email skills: You possess an uncanny ability to run and iterate on highly effective automated email marketing campaigns
  • Comfort with data: You go get the data you need with no muss/fuss and can turn it into an insightful story. You know how to leverage data to make decisions and drive growth
  • Skilled at articulating the essence of products and the value they create. You can develop a meaningful messaging hierarchy and effective content strategy plan. You can also play copywriter
  • Top-notch at market research: You're a truth-seeker. You know your market, customers and competition, and you're excellent at integrating this information into your growth strategies
  • A "driver" personality: You're biased toward action, a great collaborator and master disambiguator/simplifier. You never stop pushing towards clarity and delivery
  • Rider-centricity - you have many examples from your past of difficult product challenges that you persevered through because you were unwilling to make your problems your riders' problems
  • True passion for Uber's mission and the company's hybrid technology / operations nature

About Uber for Business (U4B)

Uber for Business has one goal–to allow businesses of any size to harness Uber’s technology to move their business in new ways, with less hassle. From enterprises that need a seamless global travel solution to local businesses that want to provide courtesy rides to customers, or clinics providing reliable rides for patients, and more.

With over 65,000 businesses around the world already on board, Uber for Business is building for the future of how work gets done, wherever you need to go.

查看应聘者隐私声明

在 Uber,我们不仅仅是接受差异 - 我们会为之喝彩,提供帮助,以实现所有员工、产品和社区的利益。 Uber 以能提供公平机会而自豪,是一个倡导平权行动的雇主。 我们不分种族、肤色、血统、宗教、性别、国籍、性取向、年龄、公民身份、婚姻状况、残疾状况、性别身份以及退伍军人身份等,始终致力于提供平等就业机会。