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Database Marketing Manager, Uber for Business

About the Role

U4B is growing rapidly and has ambitious goals to hit $10B+ annual run rate by 2024. CRM is a key contributor to U4B's growth targets and we are looking to add an Audience Targeting Manager to help support our global CRM marketing managers and deployment team in building and launching new CRM campaigns.

What You'll Do

  • Execute audience targeting logic (list pulls) for campaigns supporting acquisition and customer programs using SQL on Hive, Presto).
  • Author and maintain logic for audience targeting attributes and automated list pulls in various languages such as SQL, Hive QL and Spark.
  • Own and maintain a single source of truth for all customer data available to be used for marketing campaigns.
  • Use of in-house tools to automate list pulls and other processes.
  • Evaluate and prioritize project requests and enhance intake processes.
  • Improve campaign KPIs by collaborating on and applying targeting optimization techniques and AB test setup.
  • Partner with engineering, marketing, analytics, and data science teams to continuously improve our understanding of customer data.
  • Design system-first processes to scale targeting resources, including defining and leading implementation of enhancements to our internal targeting tools.

Basic Qualifications

  • 3+ years of experience targeting audiences for marketing use cases, both ad-hoc and automated; including data integration with CRM or other marketing automation platforms
  • 2+ years of experience with SQL

Preferred Qualifications

  • Experience working within B2B environments

At Uber, we reimagine the way the world moves for the better. The idea was born on a snowy night in Paris in 2008, and ever since then, our DNA of reimagination and reinvention carries on. We've grown into a global platform moving people and things in ever-expanding ways, taking on big problems to help drivers, riders, delivery partners, and eaters make movement happen at the push of a button for everyone, everywhere.

We welcome people from all backgrounds who seek the opportunity to help build a future where everyone and everything can move independently. If you have the curiosity, passion, and collaborative spirit, work with us, and let's move the world forward, together.

Uber is proud to be an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected Veteran status, age, or any other characteristic protected by law. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. If you have a disability or special need that requires accommodation, please let us know by completing this form.

Offices continue to be central to collaboration and Uber's cultural identity. Unless formally approved to work fully remotely, Uber expects employees to spend at least half of their work time in their assigned office. For certain roles, such as those based at green-light hubs, employees are expected to be in-office for 100% of their time. Please speak with your recruiter to better understand in-office expectations for this role.

Uber is committed to a safe workplace. We have implemented COVID-19 safety protocols that meet or exceed local public health guidelines. Workplace safety remains our number one priority. As a result, Uber recommends all US- and Canada-based employees to be vaccinated in order to access any of our facilities; this is subject to change solely at the Company's discretion.


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Uber is proud to be an equal opportunity workplace. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, Veteran Status, or any other characteristic protected by law.