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Social Media Marketing Manager

Marketing
in Gurgaon, India

About the Role

If you are inspired by our impact and the meaningful work we do at Uber and

If you have a passion for storytelling and driving impact through social media and are craving for innovative new ways to do so, you are the right person for this job.

Uber's marketing teams play a critical role in driving growth & trust for our business in the markets & communities we operate in. This is a unique opportunity to lead social media for Uber in India, South Asia. You will be at the intersection of global, regional and cross functional country teams, shaping our social & digital footprint in India, South Asia.

What the Candidate Will Do

  • Social Calendars - Manage the regional social editorial calendars and ensure the integration of brand, product & social impact initiatives
  • Content development - Coordinate social content development and lead the content development process with our India social agency
  • Measurement - Report on performance indicators like social sentiment, brand favorability and trust on a monthly basis, and explain the implications of results to craft future work.
  • Social Listening- Being the voice of our customers: riders & drivers, & our communities & coordinating with the SoRT teams to lend customer support & manage ORM
  • Processes - Implement global processes, tooling, and best practices to optimise & improve the social charter
  • Integration with brand & product marketing-Liaise with the India brand, safety and product marketing managers to optimize campaign creatives for social channels
  • Agency management - Manage the relationship with our social agency, ensuring consistency in approach and process across brand & social through the year

Basic Qualifications

  • At least 5+ years of experience working with social media channels and working on creative and innovative social media campaigns preferably in a fast-paced environment
  • Strong track record of executing clutter breaking & culture shaping creative campaigns
  • Deep understanding of leveraging social in integrated marketing campaigns
  • Strong track record integrating social with brand strategy & campaigns & demonstrating brand uplift & business results
  • Strong project management skills, experience with managing multiple projects with tight deadlines
  • The ability to take initiative in a constantly changing work environment
  • Specialist in developing social marketing strategies that are native to each channel and that can deliver tangible results
  • Experience being a great partner with external and internal agencies/design teams to brief and lead original content

What the Candidate Will Need

  • Ability to collect, analyze, and use social data to inform decision making
  • At the groundbreaking of social trends and culture, knowing how to credibly and sensitively harness them while maintaining brand safety and values
  • Deep understanding of how paid and organic content and strategies work together
  • Experience working for a global brand or matrixed organization will be a plus

At Uber, we ignite opportunity by setting the world in motion. We take on big problems to help drivers, riders, delivery partners, and eaters get moving in more than 10,000 cities around the world.

We welcome people from all backgrounds who seek the opportunity to help build a future where everyone and everything can move independently. If you have the curiosity, passion, and collaborative spirit, work with us, and let's move the world forward, together.


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Uber is proud to be an equal opportunity workplace. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, Veteran Status, or any other characteristic protected by law.