Product Marketing Management, Product à San Francisco, CA
At Uber, we ignite opportunity by setting the world in motion. We take on big problems to help drivers, riders, delivery partners, and eaters get moving in more than 600 cities around the world.
We welcome people from all backgrounds who seek the opportunity to help build a future where everyone and everything can move independently. If you have the curiosity, passion, and collaborative spirit, work with us, and let’s move the world forward, together.
About the Role
As a Product Marketing Manager on the Uber Eats Courier team, you will work side-by-side with Product Management, Engineering, Data Science, Design and Marketing teams to develop groundbreaking product & marketing experiences that deepen our relationship with couriers, globally.
You will envision and execute go-to-market strategies for key product features within the Uber Driver app used by Couriers to facilitate their on-trip delivery experience.
What You’ll Do
Identify user needs by deeply understanding how our product works and how it’s perceived among Couriers globally to create data-driven, actionable insights for Product teams
Partner with Product, Design, Engineering and Product Operations to create simple, effective and delightful experiences for delivery partners
Drive impactful go-to-market launch strategies, including messaging, positioning, and PR strategies
Being customer obsessed, take on complex product challenges and find elegant, simplifying solutions for the courier experience in or outside the Driver app
Drive research plans to derive customer insights, steer & validate the product roadmap, and stay on top of the competitive landscape
Work closely with CRM and operations to provide them with the creative content, user insights and data analytics they need to succeed
Inspire Uber Eats cross-functional partners and marketing peers with a compelling vision to partner on integrated marketing campaigns
Scale product marketing efforts globally by operationalizing resources such as playbooks for regional partners
Shape the Uber Eats brand to make delivering with Uber Eats one of the most coveted ways to earn money
Be the advocate for couriers in all your interactions
What You’ll Need
Passion for Uber's mission and the company's hybrid technology / operations nature
Minimum of 4+ years combined product and growth marketing experience delivering highly successful engagement strategies
Top-notch at market research: You're a truth-seeking missile. You know your market, customers and competition better than anyone, and you're strong at integrating this information into the product development process
Master storyteller: You can craft a compelling narrative across different channels - you know how to match the message to the medium
Finger-tippinesses with data: You just go get the data you need with no muss/fuss and can whip it into an insightful story with no help. You know how to leverage data to make decisions
Awesome at articulating the essence of products and the value they create. You can develop a strong messaging hierarchy and effective content strategy plan. You can also play copywriter when needed
An "owner" personality: You're biased toward action, a great collaborator and master disambiguator/simplifier. You never stop pushing towards clarity and delivery
About the Team
Uber Eats is the food delivery brand within Uber and launched as its own app in December of 2015. Just over two years later, we’ve partnered with over 100,000 restaurants in over 200 cities to deliver food around the world. Uber has become part of the logistical fabric of the world—whether it’s a ride, a sandwich, or a package, we use technology to connect people with what they want, when and where they want it.
Chez Uber, nous ne faisons pas qu'accepter la différence : nous la célébrons, nous la soutenons et nous l'encourageons pour nos collaborateurs, nos produits et notre communauté. Uber est fier d'offrir les mêmes opportunités à chacun. Nous nous engageons à offrir à tous les mêmes opportunités, quels que soient, par exemple, l'origine, la religion, l'identité et orientation sexuelle, l'âge, la nationalité, le statut marital ou le handicap.