Stories

Meet Emilie, Uber rider

May 10, 2017 / Belgium

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To celebrate Mother’s Day, we met with Emilie Duchêne, businesswoman, full-time mom and Uber rider. Conversation with a wondermom of modern times.

Hi Emilie, can you introduce yourself?

After I graduated from a fashion design school in Brussels I spent 4 years in Paris where I did internships in luxury fashion houses and worked as a fashion stylist in lifestyle magazines. Then I got married in Brussels and joined my father’s company – that owned the fashion brands Mer du Nord and Chine – as a communication and marketing director. As the years passed I realized that I was missing the creative aspect and was keen on developing my own project.

How was born Thea Jewelry?

I’ve always loved personalized jewelry. When I was pregnant with my first daughter I wanted a more luxurious ring with my daughter’s name but as I couldn’t find any satisfying design I created it myself. As soon as I started wearing it I saw a growing interest. The concept evolved in a community way, upon clients’ requests, I created my own Thea typo and new designs. Thea Jewelry is about celebrating important moments in your life. We create an emotional connection with our clients who have beautiful stories to tell and for whom Thea jewels have a real meaning.

Is your career today what you would have expected?

I was born in the fashion world and thought that I would stick to it all my life. But my father who’s always been an entrepreneur and very independent has been an example for me and it became evident that I would find my own path.

Being a mom of 2 yourself, what do you think is the biggest challenge for moms today?

When you are independent, I would say time management even if you’re very well organized. I’m trying to spend quality moments with my family — being able to come back home, leave my work and problems behind me and being 100% dedicated to my daughters. This is a real challenge!

What do you like doing in your spare time?

Besides spending time with my kids, sport allows me to not think about anything and evacuate my stress. I also love to travel, go on citytrips because it gives me the opportunity to take a step back and come back with 1000 new ideas.

Why do you use Uber?

I use Uber because it’s comfortable and convenient ; whenever I’m going to a dinner or a party, or to a show with my kids, I don’t need to look for a parking spot. I also use Uber every time I travel abroad. Every holiday or business trip starts with Uber, even before you arrive to your destination.

Last but not least, what would you tell moms on this Mother’s Day?

I would like to congratulate all the moms for this job because it’s a real responsibility and challenge. We are all wondermoms, we educate our children, we work, we do grocery shopping, we try to take care of ourselves, have a social life, we wear 10 different hats… moms should be proud of themselves for all those reasons. Happy Mother’s Day!