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Influencer & Partnership Marketing Manager - Uber Eats

Central Marketing, Marketing in San Francisco, CA

About Uber

 

We’re changing the way people think about transportation. Not that long ago we were just an app to request premium black cars in a few metropolitan areas. Now we’re a part of the logistical fabric of more than 600 cities around the world. Whether it’s a ride, a sandwich, or a package, we use technology to give people what they want, when they want it.

 

For the people who drive with Uber, our app represents a flexible new way to earn money. For cities, we help strengthen local economies, improve access to transportation, and make streets safer.

 

And that’s just what we’re doing today. We’re thinking about the future, too. With teams working on autonomous trucking and self-driving cars, we’re in for the long haul. We’re reimagining how people and things move from one place to the next.

About Uber Eats

 

Uber Eats is the food delivery platform developed by Uber. We use Uber’s world-class technology to change the way people experience food delivery. With Uber speed, professional delivery partners, partnerships with the world’s best-loved restaurants, we are bringing convenience and happiness to people one meal at a time.

 

About the role

 

This role is responsible for executing the Uber Eats influencer strategy and

Social Content partnerships in support of the US/Canada Social & Content Lead, building our brand narrative and engaging with our ever-growing fan base. As an Influencer & Partnership Marketing Manager, you will manage the relationship with our influencer agency, identify high-impact influencer opportunities, and work with partners to extend the Uber Eats brand beyond our current channels and ecosystem. We are looking for a highly creative individual who is eager to think strategically, stretch their partnership muscles and be part of building a truly spectacular brand.

 

From telling the Uber Eats story to new audiences, to innovating how we engage a variety of communities, this person will have their finger on the pulse of all things culture—a true trailblazer.



Responsibilities:

  • Maintain relationship with regional influencer agency, ensuring proper brand alignment and execution throughout our evergreen influencer strategy.
  • Support localized influencer requests and social partnership executions throughout the US and Canada.
  • Work with marketing teams to apply a social lens to existing brand partnerships and messaging—tailor all items appropriately by channel.
  • Develop programs with partners that create new channels of exposure for Uber Eats and drive our brand metrics.
  • Field and judge incoming social partnership and influencer opportunities, being able to discuss and assess partnership opportunities with internal teams.
  • Proactively identify new opportunities to express our brand to new audiences on social, partnering with individual influencers  and brands.
  • Innovate and iterate on existing strategies to ensure a best-in-class influencer program
  • Work with agency to identify and execute ‘big, bold bet’ creative influencer campaign
  • Measure and report impact of influencer and partnership activations and campaigns

 

Requirements:

  • The ideal candidate for this role should have:
  • 3 – 5+ years partnership or social media influencer marketing experience.
  • Effective relationship management skills with an eye for detail
  • Deep understanding of the social media landscape.
  • Experience working cross-functionally with an array of internal teams.
  • Comprehension of deal performance metrics and opportunities to optimize
  • Creative outlook with inspired brand content ideas

 

Preferred Qualifications:

  •    Lover of great food and culinary cultures
  •    Flexible, with the ability to excel in a fast-paced environment.




See our Candidate Privacy Statement

At Uber we don’t just accept difference—we celebrate it, we support it, and we thrive on it for the benefit of our employees, our products and our community. Uber is proud to be an equal opportunity workplace. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status.